Roswell Smith is married to Shelley Smith and they are blessed with two amazing children, Jaren-James (5) and Geneva-Rose (2). Roswell comes to BOOM after serving more than 15 years (Full time) in the local Church. In 2018, he transitioned to a major market ministry through equipping Athletes and community business leaders. He possesses a huge heart for people and believes that RELATIONSHIPS are the key to sustainable transformation. He is persuaded that BOOM will be a catalyst towards true transformation in the lives and careers of men, everywhere! The Smith Family resides in Lubbock Texas, also known as “Gods Country”- WRECK EM!

As the founder of BOOM, Keith has a passion for helping business leaders understand their identity in God’s kingdom. He believes there is a tremendous calling on all businesspeople – a calling that is more than meets the eye. Beyond BOOM, Keith is the founder, and president, of Toogood Built Homes, located in Lubbock Texas and a franchise owner of Orangetheory Fitness in San Angelo Texas. He and his wife Brandi have been married for 13 years, and have three awesome kids, Graham, Harper, and Beckett.

Bobby is a West Texas native, growing up homeschooled in Amarillo. He is passionate about helping people share their stories & inspire others through media. He lives in Lubbock with his dog Maggie, enjoying getting out into nature whenever they can.